We are a consulting agency specializing in creating innovations. We work with companies that understand: innovation is not a luxury, but a strategic necessity.
We're inspired by Ukraine's WIN WIN 2030 innovation strategy, which drives development even when the present is full of challenges. That's why we create solutions for companies that don't wait for better times.
We help both mature organizations and startups create, test, and launch innovations. We have significant expertise in both domestic and global markets.
For Ukrainian innovators: We help transform your idea into a ready solution, journey from concept to consumer, scale up, and achieve results—both at home and on the international stage.
For international businesses: We adapt to the Ukrainian market landscape through deep understanding of local contexts: customer development, testing, segment entry strategy, and cultural management.
We help you realize where you are now and where you aim to go. We'll conduct a briefing, situational analysis, and identify the gap between your current position and goals. This first step comes with no obligations but delivers practical insights. It's free because we care about brave entrepreneurs like ourselves—this is our contribution to a better quality of life for everyone.
Customer Development We thoroughly study your audience through marketing and anthropological research, analyzing different user segments, their behavior, needs, interests, and values.
We conduct in-depth interviews, process feedback, and build customer journeys to identify problem areas and growth opportunities—ensuring your product meets people's real needs.
GTM Strategy Development—The Roadmap You Need We develop market entry strategies where each step has a clear purpose rather than being just another experiment. This includes niche entry plans, channel selection, positioning, and pricing models. You'll receive a roadmap for launching your product or service.
Rapid Prototyping and Testing—While You Think, Others Are Already Selling This option accelerates idea implementation from concept to testing. We use evidence-based methodologies for rapid solution improvement. We create a minimum viable product (MVP), conduct user testing, gather feedback, and enhance development before launch—reducing risks and ensuring alignment with consumer expectations.
Brand Development & Design We create strong brands that convey the essence of your approach and resonate with users. Our services include brand strategy development, visual identity, and social media communication templates. We ensure your brand clearly communicates your value proposition across all customer touchpoints.
Growth Strategy Development Scaling isn't chaotic growth but a forward trajectory.
We strengthen your business growth process through strategic planning for entering new markets, segments, or expanding product lines. We'll develop performance metrics to track progress and optimize budget use—for maximum ROI in the growth phase.
Design Thinking/Service Design Workshops We conduct educational workshops teaching entrepreneurs to apply human-centered design methodologies to solve challenges. Training in practical application of proven Design Thinking principles.
Strategy Design Training We conduct training sessions that teach how to develop strategic templates to unite organizations around clear, effective plans. Our training helps teams identify your advantages and create long-term strategies that can withstand real-world challenges.